SailGP.

SailGP is a revolution in sailing. Set to re-define the sport with a completely new global sports series, SailGP features bold, cutting-edge technology and awe-inspiring athleticism. Taking place in some of the world’s most iconic city waterfronts, athletes from rival nations race head-to-head on newly developed F50 wingsailed catamarans, which fly above the water on wave-piercing hydrofoils at speeds of over 50 knots (60 mph).

Identity
Naming
Brand Language
Environmental
Digital